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Our VISION is to create a world where individuals thrive, where professionals excel, and where organisations achieve exceptional levels of performance.

At Positive Performances, we aim to reshape perspectives on individual and collective well-being by combining positive leadership, performance strategies and the promotion of mental health


Positive Performances’ MISSION is to offer an innovative approach aimed at reshaping the landscape of individual and collective wellbeing. Positive Performances is a consultancy and coaching firm specialising in leadership development, mental health and wellbeing, as well as performance coaching. We support higher education institutions and large corporations in the training and development of their executives, leaders and teams. Our flagship product, ‘THRIVE TO PERFORM’, is a 50-hour performance and ‘multidimensional wellbeing’ programme per person over a six-month period, combining personalised elements, e-learning modules and group seminars.


Guided by our motto – ‘Fulfilled minds, exceptional professionals, high-performing organisations’ – we prioritise the integration of positive leadership, performance strategies and the promotion of mental health.


Krumma’s academic and pragmatic approach drives our mission forward. Her in-depth expertise in positive psychology and coaching has been instrumental in transforming our clients’ perspectives on performance, well-being and leadership. Krumma embodies our ethos, demonstrating that performance is not just about hitting targets, but also about ensuring psychological well-being and fostering a positive organisational culture.

Our PRIORITIES: 

From positive higher education to positive organisations. 

Krumma is currently involved in an ambitious research project aimed at raising awareness within higher education and among leaders about mental fitness and a new approach to preparing tomorrow’s leaders.


This innovative initiative will bring together dozens of coaches and experts in positive psychology and performance, and seeks to create a synergy between productivity and positivity. Students and leaders will take part in an educational programme focusing on the factors and actions that promote positive mental health and have an immediate impact on their performance and multidimensional well-being.


At Positive Performances, we are committed to your growth, performance and well-being. Together, we aspire to shape a future where productivity and mental health are not merely parallel narratives, but are interwoven into the fabric of successful leadership.

The higher education and corporate sectors are constantly evolving, with a growing demand for leadership development, mental health and well-being. Organisations are increasingly recognising the importance of these areas in fostering a positive culture, boosting employee engagement and enhancing overall performance. Positive Performances positions itself as a strategic partner to meet these needs.

Whether you need training, awareness-raising, conferences, masterclasses, courses, coaching, mentoring or even interim management, let’s have a chat soon.

Work with

Krumma Jonsdottir from

Performances Positives

and Experience the difference

Get ready to live a balanced life and cultivate a sense of well-being that encompasses both performance and fulfilment.


Whether through my tutorials, online courses or one-to-one coaching, I will provide you with the tools you need to free your mind and make room for positive change. With a personalised approach tailored to each individual, boundless enthusiasm and expert advice, I promise you a memorable experience. 

Help us with our research into personal fulfilment and multidimensional well-being! Whether you work in higher education or for a multinational company, your views matter: click here

Achieve the success you deserve without killing yourself in the process